Just because everybody is doing it doesn’t make it bad. That kind of logic is just counterintuitive enough to appeal to our old highschool self, whose fascination with The Cure and Metallica was fed by the belief that Phil Collins couldn’t possibly be any good because so darn many people listened to his music.
I don't know why particular bit jumps out at me. Good book - go get it.
One more great clip from that same section of the book:
And for crying out loud, think very, very carefully before you start shaking, puffing, and squishing elements on the screen.